Backyard Camp to raise funds, awareness and promote summer fun with $25,000 pledge to help families navigate unprecedented COVID-19 pandemic
TORONTO (June 18, 2020) – Backyard Camp - a free daily email newsletter created by parents to provide families and caregivers with suggested activities to help keep kids active and engaged all summer long - today announced a pledge to raise $25,000 in support of Kids Help Phone. Funds raised will help educate families and youth across Canada about the importance of mental health and ensure youth are never alone as we face the unprecedented COVID-19 global crisis together.
"Backyard Camp was founded on the singular premise to be a helpful resource for families, benefiting both children and parents. With summer 2020 being like nothing families have ever experienced or imagined, the essential resources of Kids Help Phone will be relied upon now more than ever,” said Erin Elfassy, co-founder, Backyard Camp.
Backyard Camp has partnered with FlipGive as it's virtual fundraising platform, making it easy for the Backyard Camp community to raise funds via cash-back on everyday online purchases. FlipGive is a free platform with over $25 million earned by thousands of sports teams, schools, and community group causes across the United States and Canada.
“During these unprecedented times outreach to Kids Help Phone has more than doubled across the country with young people concerned about the pandemic, fears of isolation and being away from their school/friends,” said Katherine Hay, President & CEO, Kids HelpPhone. “We are truly grateful for the Backyard Camp initiative. Funds raised will allow us to continue to operate 24/7 - being there for any young person in their time of need.”
To support the pledge, join the Backyard Camp team on FlipGive (Team Code: 4BRCTL) and make your regular ecommerce and gift card purchases through the FlipGive app or website with over 700 retailers you use everyday like Apple, Amazon, Walmart, Loblaws, Starbucks, Tim Hortons, Indigo, Sportchek and many more, with proceeds donated to KidsHelp Phone.